A full body wash compressed into a single tablet. Lathers rich, rinses clean, hydrates your skin — without the bottle. TSA-friendly. Just add water.
Of liquid body wash is just water*
More energy needed to produce liquid soap vs. solid*
More energy needed for liquid soap packaging vs. solid*
Plastic in every Lura order
*Sources: Cosmetic formulation science (water content); Koehler & Wildbolz, ETH Zurich, Environmental Science & Technology, 2009 (energy and packaging comparisons).
| Lura | Bottled | |
|---|---|---|
| Plastic-free | Yes | No |
| TSA friendly | Yes | No |
| Sulfate-free | Yes | Rarely |
| Moisturizing | Yes | Some |
| Water-free formula | Yes | 60-80% water |
| Showers per unit | 30 showers / $26.99 | ~25 showers / $18 |
Four steps. That's it.
Grab a single tablet from your jar or tin.
Hold under warm running water for 3 seconds.
Rich, creamy foam. Full body coverage.
Soft skin. Clean conscience. No bottle in sight.
Watch how a single Lura tablet transforms into a rich, full-body lather in seconds.
Just add water. The tablet activates on contact and begins to foam.
Full body coverage from a single tablet. No bottle needed.
Rinses clean. No residue. No plastic bottle left behind.
Three scents. One for every mood.
Cedarwood, oak moss, vetiver, black amber
Peppermint, eucalyptus, spearmint, tea tree
Fragrance-free. For sensitive skin.
Body wash tablets are compact, water-free cleansers that activate with water in the shower. Just hold one under the stream, lather, and wash. One tablet is one full-body shower — no bottle needed.
Wet the tablet under your shower stream for a few seconds. It will begin to foam. Rub it between your hands or directly on your skin to build a rich lather, then rinse clean.
Our tablets are made with coconut-derived cleansers, shea butter, oat kernel extract, kaolin clay, tapioca starch, and essential oils. No sulfates, parabens, phthalates, synthetic fragrance, palm oil, or microplastics.
Yes. All Lura Body products are vegan and never tested on animals.
Yes. We're committed to zero plastic packaging — from production to your shower. Every detail of our packaging is being designed with sustainability first.
Absolutely. Tablets are solid and TSA-friendly — no liquids, no spills, no 3oz limit. Toss them in your bag and go.
We're launching soon. Join the waitlist to be notified first — founding members get 15% off the First Ritual Set.
Be first in line. Founding members get 15% off the First Ritual Set.
No spam. Just a quiet note when we launch.
